{"id":16958,"date":"2022-10-04T13:52:00","date_gmt":"2022-10-04T12:52:00","guid":{"rendered":"https:\/\/www.loop-digital.co.uk\/?p=16958"},"modified":"2026-05-01T10:49:47","modified_gmt":"2026-05-01T09:49:47","slug":"social-media-usage-in-2022","status":"publish","type":"post","link":"https:\/\/www.loop-digital.co.uk\/marketing-insights-news\/social-media-usage-in-2022\/","title":{"rendered":"Social Media Usage in 2022"},"content":{"rendered":"\n<h2 class=\"wp-block-heading\">How Social Media Can Help Your Brand Reach Billions in 2022<\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"700\" height=\"370\" src=\"https:\/\/www.loop-digital.co.uk\/wp-content\/uploads\/2022\/10\/social-media-in-2022-loop-digital.jpg\" alt=\"Social media usage in 2022 - Infographic - Loop Digital\" class=\"wp-image-17411\" srcset=\"https:\/\/www.loop-digital.co.uk\/wp-content\/uploads\/2022\/10\/social-media-in-2022-loop-digital.jpg 700w, https:\/\/www.loop-digital.co.uk\/wp-content\/uploads\/2022\/10\/social-media-in-2022-loop-digital-300x159.jpg 300w, https:\/\/www.loop-digital.co.uk\/wp-content\/uploads\/2022\/10\/social-media-in-2022-loop-digital-192x101.jpg 192w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Did you know that almost 60% of the global population is using social media? That\u2019s 4.7 billion people across the world that your brand could potentially engage with. We\u2019re giving away this handy infographic that explores current social media usage, preferred channels and the different types of trending content.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Global Social Media Users<\/li>\n\n\n\n<li>Social Media Usage<\/li>\n\n\n\n<li>Preferred Social Media Channels<\/li>\n\n\n\n<li>Preferred Social Media Content<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.loop-digital.co.uk\/wp-content\/uploads\/2023\/09\/Social-Media-in-2022-Infographic.pdf\">Download infographic<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>How Social Media Can Help Your Brand Reach Billions in 2022 Did you know that almost 60% of the global population is using social media? That\u2019s 4.7 billion people across the world that your brand could potentially engage with. We\u2019re giving away this handy infographic that explores current social media usage, preferred channels and the [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":17411,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[157,164,17],"tags":[203],"industry":[],"class_list":["post-16958","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-infographic","category-resource","category-social-media","tag-melanie-comerford"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Social Media Usage in 2022 | Infographic<\/title>\n<meta name=\"description\" content=\"Did you know that almost 60% of the global population is using social media? Discover the most compelling social media stats of 2022.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.loop-digital.co.uk\/marketing-insights-news\/social-media-usage-in-2022\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Social Media Usage in 2022 | Infographic\" \/>\n<meta property=\"og:description\" content=\"Did you know that almost 60% of the global population is using social media? Discover the most compelling social media stats of 2022.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.loop-digital.co.uk\/marketing-insights-news\/social-media-usage-in-2022\/\" \/>\n<meta property=\"og:site_name\" content=\"Loop Digital Marketing Ltd\" \/>\n<meta property=\"article:published_time\" content=\"2022-10-04T12:52:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2026-05-01T09:49:47+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.loop-digital.co.uk\/wp-content\/uploads\/2022\/10\/social-media-in-2022-loop-digital.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"700\" \/>\n\t<meta property=\"og:image:height\" content=\"370\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Melanie Comerford\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Melanie Comerford\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.loop-digital.co.uk\\\/marketing-insights-news\\\/social-media-usage-in-2022\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.loop-digital.co.uk\\\/marketing-insights-news\\\/social-media-usage-in-2022\\\/\"},\"author\":{\"name\":\"Melanie Comerford\",\"@id\":\"https:\\\/\\\/www.loop-digital.co.uk\\\/#\\\/schema\\\/person\\\/fa4d59298cb9f005a4fdfeb66fa01a22\"},\"headline\":\"Social Media Usage in 2022\",\"datePublished\":\"2022-10-04T12:52:00+00:00\",\"dateModified\":\"2026-05-01T09:49:47+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/www.loop-digital.co.uk\\\/marketing-insights-news\\\/social-media-usage-in-2022\\\/\"},\"wordCount\":80,\"image\":{\"@id\":\"https:\\\/\\\/www.loop-digital.co.uk\\\/marketing-insights-news\\\/social-media-usage-in-2022\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.loop-digital.co.uk\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/social-media-in-2022-loop-digital.jpg\",\"keywords\":[\"Melanie Comerford\"],\"articleSection\":[\"Infographic\",\"Resource\",\"Social Media\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/www.loop-digital.co.uk\\\/marketing-insights-news\\\/social-media-usage-in-2022\\\/\",\"url\":\"https:\\\/\\\/www.loop-digital.co.uk\\\/marketing-insights-news\\\/social-media-usage-in-2022\\\/\",\"name\":\"Social Media Usage in 2022 | Infographic\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.loop-digital.co.uk\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/www.loop-digital.co.uk\\\/marketing-insights-news\\\/social-media-usage-in-2022\\\/#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/www.loop-digital.co.uk\\\/marketing-insights-news\\\/social-media-usage-in-2022\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/www.loop-digital.co.uk\\\/wp-content\\\/uploads\\\/2022\\\/10\\\/social-media-in-2022-loop-digital.jpg\",\"datePublished\":\"2022-10-04T12:52:00+00:00\",\"dateModified\":\"2026-05-01T09:49:47+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/www.loop-digital.co.uk\\\/#\\\/schema\\\/person\\\/fa4d59298cb9f005a4fdfeb66fa01a22\"},\"description\":\"Did you know that almost 60% of the global population is using social media? 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